Thursday, June 18, 2009

Pew Home Broadband Adoption report released

The new Pew Internet report on home broadband adoption was released this week. Here's a few highlights:
  • Competition matters ( $12.60 per month savings with 4 or more providers)
  • 84% of home broadband users see their fast connection as “somewhat important” or “very important”
  • More homes are online - 63% of adult Americans as of April 2009, up from 55% in May, 2008 (but 85% of adults have cell phone service)
  • It doesn't appear that they counted cell phone services in their tally i.e. iPhone, although they did count 'Aircards'
As always, a fascinating read.

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